new departure

  • The Automatic Lumberjack Of The Future

    The Automatic Lumberjack Of The Future

    In the 1950s, Americans were obsessed with push-button convenience. The future promised push-button meals, push-button cleaning, and even push-button schools. But this 1955 ad for ball bearings imagined something even weirder for the world of tomorrow: the push-button lumberjack. Amazingly, it was a vision that was delivered on.