neurology

Science

Brain Scan Finds Man Was Not In A Coma – 23 Years Later

1:28PM CNET | Rom Houben has been trapped in a series of worst nightmares, including trying for 23 years to alert those around him that he was not in a coma. A new report suggests he’s not alone in his experience. More »
Science

Playing Tetris Will Get You A More Efficient Brain

8:20AM Jesus Diaz | According to new research by neuroscientist Richard Haier, Tetris makes your brain more efficient, as it helps develop some parts of it. In fact, according to Haier, any “challenging visuospatial task” will affect it. More »
Science

Brain Surgeons Give Mute Man Second Chance to Speak

6:00PM Elaine Chow | Brain surgeons at Boston University have enabled a mute man to speak again by implanting an electrode into his brain. The electrode senses when he’s thinking about vowels and reproduces them using a speech synthesiser. More »
Science

Companies Scan Japanese Brains To Better Target Ads

2:00PM Elaine Chow | Not content with focus groups and analysing market trends, research firm Nielson and California-based NeuroFocus have launched a service in Japan that scans the brain waves of potential customers to help companies improve marketing. Their service basically measures how much ads actually grab the attention and tug at the emotional heartstrings of the people they’re targeting–rather than asking you to check a box next to “needs more baby animals,” they’ll be checking graphs to see how each additional baby animal makes your brain spasm. Ooooh, I love it when advertising gets blatantly brainwashy! [Japan Today] More »