It isn’t very often we encounter technology that is really, truly new. PCs, mobile phones, the internet, multitouch. Those all changed our world when they were first introduced. Not to overstate it, but Lytro may well be the latest member of that clique. The selling point is simple: you no longer have to worry about getting a shot in focus, because any part of the photo can be brought into focus after the fact. Magic.
The focus-free Lytro camera is so good that Steve Jobs reportedly wanted to roll the technology into the iPhone. Though it’s not quite ready for sale yet, a teardown has revealed that the camera is capable of communicating via Wi-Fi and Bluetooth.
Before Steve Jobs passed away, he apparently had made it known he was interested in meeting with Lytro CEO Ren Ng about the possibilities of light field capture technology in iPhones. And as the story goes, Ng obliged, setting up a meeting as swiftly as is humanly possible.
The Lytro cam is probably my favourite piece of tech that has come out in the last couple of years. You never have to worry about a photo being in focus. Well according to The Verge, who interviewed Lytro’s Director of Photograpy Eric Cheng, a video-capable Lytro cam is totally possible.
We’re live at the Lytro camera launch, getting our first look at the world’s first consumer light field camera.