Tagged With lytro
Briefly: Lytro is branching out from just making cameras, and is now licensing its technology out to other businesses with its Lytro Development Kit.
Two years ago, a little startup called Lytro shook up the world of photography by introducing the world's first light field camera. It hasn't replaced normal cameras, but now Lytro now has a new toy: a professional-grade model and software platform. After you see what this camera can do, you'll never look at still pictures the same.
Bloomberg is reporting that Nokia is planning to invest in a Californian startup that creates Lytro-style camera technology slim enough to squeeze into a mobile phone. The company in question is Pelican Imaging, which produces a complex sensor array and combines it with algorithmic processing to allow users to adjust an image's focus after it has been captured.
As neat as they are, the Lytro camera's re-focusing tricks aren't going to convince most of us to replace our highly pocketable cameraphones. So a California company called DigitalOptics has found a way to give us the best of both worlds with a new ultra-thin sensor that promises Lytro-like tricks.
OK, 2012 wasn't the greatest year for tech, but it wasn't a total bust either. Wade through the glut of comically oversized phones, tiny tablets and fruit company refreshes, and you're bound to come across a few shiny needles in that crummy haystack. Here, in no particular order, are the 10 most important gadgets of the year.
Lytro has long discussed plans to add 3D image capabilities into their Lytro Viewer software, but little has actually been put forth into the public spotlight. Engadget Chinese, however, got a sneak peek at the new Lytro Viewer software from a company spokesperson in Hong Kong.
The Lytro light-field camera came to Australia this week. It's an amazing bit of kit, and the founder and inventor of Lytro, Dr Ren Ng is a wonderfully smart guy. Turns out that if you're in Sydney this afternoon, you can go on a photo walk to test out the Lytro and get tips from Dr Ng himself. No competition, no gimmick, just good, clean photo-taking fun!
Rarely am I given the opportunity to interview a genius. Someone who has really shaken up the tech world. So, when the opportunity to interview the founder and inventor of Lytro Cameras, Dr Ren Ng, presented itself I leapt at the chance. One thing is for sure: the man — like his iconic camera — does not disappoint. His is a story that will change the way you take photos. Pull focus with us.
Missing a shot due to a poor boot time is crappy, and losing a shot to terrible auto-focus is worse. Imagine if you could boot a camera in a matter of milliseconds and take a shot that you can refocus after the fact? That's the brilliance of Lytro, and the best part is that it's already here. After months of waiting, it's finally on sale in Australia, and we've been playing with it for some time now. Should you buy it this window into the future?
It isn't very often we encounter technology that is really, truly new. PCs, mobile phones, the internet, multitouch. Those all changed our world when they were first introduced. Not to overstate it, but Lytro may well be the latest member of that clique. The selling point is simple: you no longer have to worry about getting a shot in focus, because any part of the photo can be brought into focus after the fact. Magic.