Entertainment

Will.I.Am And Simon Cowell Creating Reality Show To Find The Next Steve Jobs

One question seems to continue to buzz around the heads of the entertainment industry over the last 12 months: ‘who is the next Steve Jobs?’. To help answer the great question, Simon Cowell of American Idol-fame and Black Eyed Peas singer Will.I.Am are reportedly teaming up to find technology’s next great visionary via a new reality TV show.

Image: Frederick M. Brown/Getty Images

BBC is reporting that Cowell and Will.I.Am are working on “The X Factor For Tech”, having recently met to discuss the idea face to face. It’s something that would only be run in the UK and I imagine they’d get enthusiastic start-up folks through to pitch for their lives and make the cut.

I was just about to say something along the lines of ‘OMFG FAIL what a stoopid idea lololol!!1‘, but then I stopped and thought again.

Despite the fact that reality TV is awful, “the next Steve Jobs” is likely to want to play things up for the cameras. He was a great showman, after all, so why shouldn’t the one who follows in his footsteps be equally as keen to play it up for the cameras? [BBC]

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