If you want a pair of noise cancelling headphones, your choice is much more restricted than the hundreds of quality headphones already out there. If you want noise cancelling headphones that sound great, well, that's even harder. Of the limited range you can choose from, Audio-Technica's brand new ATH-MSR7NC are the thinking man's choice -- they're not flashy or blingy or over-the-top, but they block out the outside world and produce incredibly detailed audio at the same time.