evan spiegel
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Snap Doubles Down on Its Smart Glasses Line, Buys AR Display Supplier for More Than $640 Million
Snap is going all-in on its augmented reality smart glasses whether consumers want them or not. Right after announcing the latest generation of its Spectacles line, news surfaced that Snap has agreed to acquire WaveOptics, which supplies the AR displays powering its frames, for more than $US500 ($641) million, the Verge reported Friday.
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Stock Price Tumble Teaches Snapchat What Happens When You Disappoint Kylie Jenner
Snapchat has long positioned itself as the place for advertisers to reach millennials while its closest competitor, Facebook, is stuck with the olds. But on Thursday, Snap executives got a lesson in the terrifying, fickle nature of its young influencers, to the tune of a $US1.3 ($2) billion loss.
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It Sounds Like Snap Spectacles Turned Into A Massive Boondoggle
This is kind of a sad story. In November, Snap Inc blew everybody’s mind by releasing a surprisingly interesting piece of hardware. The camera-equipped sunglasses called Spectacles worked with Snapchat and looked cool. But a year later, the company reportedly has “hundreds of thousands” of unsold Spectacles sitting in warehouses in China. It’s unclear if…
