advertising
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Twitter Demands Advertisers Pay for a Blue Check or Spend $1,400 a Month
One day after Elon Musk followed through on his months-long threat to remove blue checks from Twitter accounts that were verified before his tenure, Twitter sent advertisers an email telling them they can’t advertise on the platform unless they subscribe to Twitter Blue. Accounts that already spend $US1,000 (about $1,400) or more a month will…
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U.S. Senators Likely to Propose Bill to Break Up Google and Meta
A powerful and bizarre coalition of U.S. Senators have teamed up on a bill that could strike down the digital ad dominance of Google and Meta, though the proposed legislation never mentions those companies by name. The AMERICA Act could radically transform advertising technology, the financial backbone of the internet.
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They Said It Couldn’t Be Done: Instagram Gets Even More Ads
For years, Instagram users wandered aimlessly through the app hoping to see just one more ad, scrolling past annoying posts from friends, family, and exes in a desperate hunt for marketing content. It seems Instagram heard our pleas. The company announced that it’s found a way to fill the app with even more ads, this…
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Amazon Is Pocketing Half of Retailers’ Sales
Merchants on Amazon Marketplace are paying the company a commission fee of more than 50% of each sale. A new report by Marketplace Pulse revealed Amazon raised the total cost sellers are required to pay out toward storage fees at company warehouses, packaging and delivery, and advertising on the site.