The Voiceover For This Old Finnish Lada Ad Sure Sounds Like An Incantation To Summon Satan

The Voiceover For This Old Finnish Lada Ad Sure Sounds Like An Incantation To Summon Satan

I’m not going to pretend that I know what early 1970s Finnish potential Lada buyers were likely to find compelling in a commercial, but I will admit that I didn’t expect it to be a voice over that has the same vocal quality that you’d expect out of a hooded acolyte raising a goat-blood-dripping dagger over their head during a black mass to summon the Dark Lord.

And yet, here we are.

I’m sure if I knew Finnish it would sound less sinister, but even so, there’s still that voice.

Also, I suspect that this ad, with its voiceover and the cricket sounds in the background, on-screen text, and clunky walk-around camera work of the car had to cost in the hundreds of dollars to make. Easy.