Samsung is having a giant TV moment at CES this year.
Yesterday it announced a 219-inch version of its Mammoth Wall TV, as well as a 75-inch Micro LED set. Apparently that wasn't enough, because now we're also getting a 98-inch 8K QLED.
At CES 2019 Samsung unveiled The Wall - a bloody huge TV that certainly lived up to its namesake.
Of course, 8K isn't new for Samsung. The company first unveiled its new QLEDs at IFA back in August, with sizes ranging from 65 to 85-inches.
It also isn't the only company moving into the 8K space - LG, Hisense and TCL (just to name a few) are also showing off their 8K wares at CES this year. Everyone wants a piece of the future TV action.
Considering that 4K content is still on the rise (it certainly isn't the norm) one has to ask - what is the point of 8K right now? It's not like there are any movies, TV shows or games that can offer it yet. And we're not likely to see any for awhile.
The most common answer is 'upscaling'. In Samsung 8K QLEDS, AI upscaling is used to improve the picture quality across multiple source types - including streaming, HDMI, USB, mobile mirroring and set-top boxes.
It includes an 8K quantum processor which is designed to recognise lower quality content and then upscale it so it actually looks good on the screen. Because nobody wants to have a big expensive TV just for for the picture to look like stretched out garbage.
The new 98-inch 8K QLED, as well as the rest of the 2019 range, will also work with Samsung's smart ecosystem, including Bixby, Universal Guide and search.
If this isn't your jam, you can also connect them to a Google Home or Amazon Echo.
We'll let you know when there are local pricing and release dates available for this range.
The author travelled to CES 2019 as a guest of Samsung and Dell.
Earlier today Samsung held its CES press conference. Connected homes was a big focus, with upgrades to Bixby, Samsung's smart washer and dryers and of course, the Family Hub. Samsung's smart fridge continues to be my most coveted smart home appliance. I came to CES hoping that perhaps, finally, a smaller one would be announced. Alas, the wait continues.