Optus is giving you the option to stream movies, TV and music without tapping into your monthly data allowance, either for free or for a monthly $10 fee, depending on your plan. But you still have to pay for the data used watching ads.
Tim Cowan, Head of Mobile Marketing at Optus said, "Our customers tell us they want the freedom to watch the latest TV show or listen to their favourite band, on the go. But we know that fear of using too much data is the biggest obstacle to making mobile streaming part of their daily entertainment habits."
Increasingly customers are turning to video content for their entertainment needs, with Streaming Video on Demand (SVOD) users watching an average of eight hours of subscription-based video content a week, Optus says.
"A customer who watches an hour of video content every day can use more than 10 gigs of a data a month. With Optus' data-free Mobile TV streaming, customers can now stream to their heart's content without the worry of what it means for their next bill."
If you're on a My Plan Plus Sim Only or a My Plan Plus plan you will be able to stream iHeartRadio, Spotify, Google Play Music and Pandora without using your plan's data for no extra cost. If you're on the $100 or $120 My Plan Plus plan you'll be able to stream Netflix and Presto content in standard definition without using your plan's monthly data allowance, too.
If you have a $40, $65 or $85 My Plan Plus or My Mobile Broadband Plus plan the mobile TV streaming deal with cost you an extra $10 per month. You'll still need to set up your own subscription, though, and downloads and content "such as advertisements" are excluded from both data-free offers.
Optus says Netflix and Presto are "just the start" of its Mobile TV platform, and the telco is "working closely with a range of Australian and global content providers."