Woolworths Is Australia’s Newest MVNO…Again

Woolworths Is Australia’s Newest MVNO…Again

Woolworths and Telstra have signed a partnership agreement, which means that one of the country’s largest supermarkets is getting back into the mobile game. Say hello (again) to Woolworths Mobile.

Details on the new Woolies MVNO are scarce at this point. No plans have been outed as of yet, but it’s fair to assume that Woolworths would wade back into the pre-paid waters rather than offer post-paid plans.

All we know is that Woolies will resell Telstra’s 850MHz and 2100MHz 3G networks. No surprise there, as Telstra always keeps the good stuff for itself!

The new deal sees the supermarket chain take a second stab at the mobile market.

Woolworths had previously held an MVNO agreement to resell the Optus network. Optus canned its agreement with Woolies in October 2013.