Dyson Wants You To Know How Dirty Your Mattress Is

Dyson Wants You To Know How Dirty Your Mattress Is
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Your bed is filthy. Your floor is filthy, too, but it’s your mattress that’s the big problem. Did you know that you’re meant to vacuum your mattress regularly? I didn’t. Dyson is (probably) the only appliance manufacturer in Europe with its own microbiology lab, and it has a pop-up in Sydney’s Circular Quay to show you the nasties lurking in your house.

The #onlydyson pop-up shows off all of Dyson’s cool technology — the new and redesigned AM06 desk fan, the DC59 digital slim vac, the hardcore DC54 Cinetic — but just as interesting is a little microscope, displaying all the gross bugs hiding in your mattress.

The pop-up is outside the Museum of Contemporary Art in Circular Quay, and it has some pretty cool stuff on show, including a demonstration of two DC59 vacuums being picked up and slammed against the floor — the kind of real-world punishment that these cordless vacs are designed to withstand — and a bunch of videos showing some disgusting bugs.

The little booth will be open today and tomorrow until 6PM. Plus, if you head along and learn a little about bugs and allergens, you’ll have a chance to enter a draw to win a $999 DC54 Animal vacuum. [Dyson]