Ricoh GR: A DSLR Sensor In A Point-And-Shoot For Less Than Nikon

Ricoh GR: A DSLR Sensor In A Point-And-Shoot For Less Than Nikon


Ricoh is a little late to the high-end, large-sensor compact game, but it may well have struck gold with the GR. Almost identical to Nikon’s Coolpix A, it packs a similar spec punch — and costs a few hundred less.

Inside, there lies a 16.2MP APS-C sensor, a fixed 18.3mm (28mm-equivalent) f/2.8 lens, ISO 25,600 capability, pop-up flash, Eye-Fi card compatibility, 1080/30p AF video and 4fps shooting with continuous autofocus for “fast-moving subjects”. All of which is, give or take, the same as the Nikon Coolpix.

It certainly looks pocketable — the GR seems to shun sleek style in favour of something a little more retro, and it works. But the best bit has got to be the price. While Nikon’s Coolpix A sells for $1200, the GR will cost around the $900 mark. Still a chunk of change for a compact, but a pretty good deal if you were planning to buy the Nikon anyway. The GR will hit shelves in May. [The Verge]


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