Yes, there's a new Star Trek movie on the way, but what you might not know is that there's a game in the works as well. It's a Gears of War-inspired co-op shooter featuring James T. Kirk and Spock as playable characters and the Gorn as the main aggressors. Watch the video above and I think you'll agree, publisher Namco Bandai nailed the perfect advertisement.
William Shatner is no spring chicken -- he's currently pushing 82 -- but he can still whip out the famous "Kirk chop" when an alien opponent is nearby. Sadly, the fight doesn't end with the Gorn copping a face-sized discharge of pointy diamonds, though the conclusion is most appropriate given the, uh, maturity of the combatants.
All up, it's a great ad and a nice tip of the hat to the classic 1967 episode. In fact, it's so well-executed it (somehow) makes the game look a bit crappy in comparison.