Here’s a pro tip for mobile developers: before you submit your application to an app store, check to see what autocorrect does to your application’s name. Just ask Dallas company Locai, this simple check could make or break your app.
Locai recently submitted their check-in app to the Android Market and were surprised when nobody could find it. The developers realised after submission that Google’s autocorrect feature changes “Locai” to “Local”. Oops.
Right now, the developers have to make the difficult decision of either changing their name to one that is search friendly or clinging to obscurity until Google decides to tweak their search algorithm to ignore autocorrect. [Tech Crunch]