Gizmodo Taste Test: Is Surviving The Apocalypse Worth Eating This?

Gizmodo Taste Test: Is Surviving The Apocalypse Worth Eating This?

Everybody’s dead. Maybe it was nukes. Maybe it was zombies. There’s nothing left to eat. Except this stuff. Thousands of servings of freeze-dried food, designed to last for years. What’s it taste like? Is it worth living anymore?

Shelf Reliance‘s Thrive line of freeze-dried foods is designed to be edible “for years to come”. If the $US800 Costco package with a year’s worth of food – that’s 5011 servings – doesn’t meet your standards, Shelf Reliance will even calculate just how much food you need, based on how many mouths you need to feed and for how long. And it’s staggering how many foodstuffs Shelf Reliance has converted into immortal iterations of themselves, ready to be re-hydrated in case of the apocalypse. Or really wicked munchies. Bacon, “yogurt bites”, mangoes, chocolate chip ice cream bars. Vegetable risotto and curry chicken. Pancakes.

"The food is actually really good," Shelf Reliance founder Steve Palmer promises.


"Wow," says a visibly disturbed Ryan Sutton. "This tastes like carpet." It's beef that I'd reconstituted with hot water shortly before he arrived.

I have tastebuds. I can taste things. But I'm no professional. Which is why I called Ryan, who professionally eats delicious and expensive food for rich people as one of New York City's last anonymous restaurant critics for Bloomberg and the price hike. The beef is just the beginning. There's still chicken, pineapples, carrots, peas and more left to taste.

But I'll spare you the suspense. If you intend to ride out the apocalypse and plan to do so with Shelf Reliance's fine wares, stick to the fruits, veggies and pancakes. They are good. Basically anything that didn't breathe, bleed or poop once upon a time. Freeze-dried pineapple is awesome, even. The mushy, spongy texture makes it seem like some experimental Asian candy. But stay far away from the meat. It's food science fiction. Gone horribly, horribly wrong.

Or better still, take Ryan's advice: If you know the apocalypse is coming, there's a lot better way to spend $US800. Bourbon, for instance. It lasts a real long time.

Video by Woody Jang