Blu-ray's been around for a few years now, so it's good to see that they're starting to hit a price point anybody can afford. Soniq's latest player - available at JB Hifi, is spec-laden unit costing just $150.
The QSB302B Blu-ray player is a slim line unit with DivX playback support, HDMI 1.3 and ethernet connections. It supports both lossless audio codecs, burnt Blu-ray and DVD discs and has a USB input as well.
It's also apparently "oozing with elegance" which is something you might want to look into before you pick one up. Sounds nasty.