Borders Australia Launching Its eReader May 19

Borders Australia Launching Its eReader May 19
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Finally a large Australian bookstore is getting behind the ebook format (and hopefully not just leaving it to die). An invite just landed in my inbox announcing the launch of Borders’ eBooks and eReader offering, which is “set to change the way we read in Australia forever”.

We already know that Borders was teaming up with Kobo, to move into the electronic book space, and that they were planning on bringing it to Australia. And while we have to wait for the launch on May 19 to get any proper details, we do know that Kobo has publicly announced their eReader device for $US150, a video of which you can see below.

It looks pretty good, but we’ll have to see just how well the pricing for both eBooks and the reader translates to for Australian customers.