Seriously, this was exactly what this guy (also on the Made in Germany stand) was saying to the kid in the picture. "No, no, it isn't a game, it is a driving simulator." Doesn't that just mean it is a BORING version of a driving game?
But the kid just wouldn't be dismissed so easily. "How do you score?", "What's the goal?", "Where are the hookers to boost your health?" I made that last one up. Have to give the kid a break, though. There was a pretty serious looking joystick attached to the machine. How could it NOT be a game to a 12-year-old kid? Oh yeah, and he crashed a lot too. He was rubbish at it.