Facebook knows more about your personal life than you probably realise. As part of the company's increasingly aggressive advertising operation, Facebook goes to great lengths to track you across the web. The company compiles a list of personal details about every user that includes major life events and general interests. For years, details have been murky about how exactly the social network targets ads — but the company has finally given us a glimpse into how the secret sauce is made.
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The 2016 election has intensely focused on the debate surrounding the NSA's endless amount of spying powers. But when Iowa voters recently voiced their opinion on who should be in charge of that murky world of cyber surveillance (among other things), they didn't know they were already targets themselves.
Researchers at Ishikawa Watanabe Laboratory, the University of Tokyo and Tokyo Electron Device have developed a high-speed projector system that can track and flawlessly match the complex movements of whatever surface it's projecting on.