Tagged With blackberry 10


BlackBerry Z10 smartphone owners in Australia can now download the latest BlackBerry 10.1 operating system update. The revamped OS ushers in a raft of new features including improved cursor control, new Blackberry Hub tools and a high-dynamic-range camera mode.


With the launch of the last-chance Z10 around the corner, Blackberry is giving itself a pep talk to keep those hopes high. According to CEO Thorsten Heins, the iPhone is hardly in the race Blackberry's fixin' to win, because it's old news.


Turns out BlackBerry's proud claim that the new BB10 phones are launching with 70,000 bespoke apps was a bit of a lie — with one of the company's own men admitting that up to 40 per cent of these are frantic Android port jobs.


Today BlackBerry demoed what it's calling BlackBerry Balance, a clever way of separating one's personal and work lives in one device. You don't see it as much these days but carrying two phones — one for business, one for pleasure — was commonplace not too long ago. I remember having a BlackBerry 6200 alongside my HipTop/Sidekick 2; and I'm sure a lot of you remember those days as well.


It's been sad over the last few years watching BlackBerry circle the drain. After over a decade in the limelight, countless smash hits and global recognition, BlackBerry was never meant to go out with a whimper. It was meant to depart this world in a blaze of glory in 10 years or so, rather than sell itself out to Flavor Flav-levels while trying to desperately cling onto its long-forgotten fame.


This morning I went to what's known as "the BlackBerry Experience". Basically, it's a normal press conference in New York City, only this one was filled with BlackBerry addicts from way back who had gone so long without a decent fix of physical keyboard that they would have sold their mothers for just a look at a BlackBerry 10 handset. Mothers remain unsold, however, as the new BlackBerry Q10 hit the stage to whooping and cheering. We went hands on to see if it's all that (hint: it is).


Do celebs sell phones? BlackBerry is certainly hoping so with the announcement that it just hired Grammy-award winning musician Alicia Keys as its Global Creative Director. But it's not just Alicia: she brings with her other celebs, too.