Tagged With augmented reality

12

Whether it's the Google Pixel or the Samsung Galaxy S7 — companies are betting that the future of virtual reality will be ushered in by your mobile device. Now, you can add Asus to that list. The company just announced a new smartphone at CES that takes an adventurous and somewhat experimental leap into the world of mixed and virtual reality — and it actually looks pretty useful.

0

Mixed reality startup Magic Leap is one of the most-hyped businesses in tech, but after five years and $US1.4 billion ($1.8 billion) in funding from behemoths like Google and Alibaba, the notoriously secretive company still hasn't released a product. A new report from The Information now peeks behind the curtain and reveals that Magic Leap is in much worse shape than its bluster suggests.

3

While tech giants like Sony and Facebook are currently betting big on the future of virtual reality, Apple has so far stayed out of the "giant headset of questionable utility" game. Today, we finally know why: CEO Tim Cook, like all of us, just wants a hug.

4

Virtual reality has been the promise of the future for generations. And it keeps getting better with each passing year. But I remain sceptical that it's going to become mainstream any time soon. And it seems like I'm not alone. Apple CEO Tim Cook did an interview this morning on Good Morning America where he said that he's much more optimistic about augmented reality than VR.