Tagged With apple stores

9

Apple opened its first brick-and-mortar store back in 2001, and they have spread to pretty much everywhere since, as you can see in an animated map from Business Insider. Is there anywhere you can go where there isn't an Apple Store nearby?

11

An Apple employee is never supposed to point when giving directions in their store. For example, when asked where the iPhone cases are sold, a specialist should either gesture with an open hand or, preferably, walk the customer to the proper location. Why? When formulating the philosophy behind Apple Retail, brainstorming executives tried to recall their most exemplary customer service experience, which turned out to be hospitality at the Ritz Carlton.

9

The new Apple Store in Palo Alto just opened a few weeks ago, and while its design is indisputedly gorgeous, some are complaining that the place is too loud. They're even using scientific instruments to try to prove it! Deep breath people. It's not as bad as it sounds. We're going to get through this.