watches
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Watching A Leather Watch Strap Get Made Is Actually Very Impressive
Video: A watch strap is just a strip of leather, right? Nope! Not when it’s handcrafted like this. There are so many steps involved in the process of making a leather watch strap that it borders on ridiculous. From selecting the leather to stamping out the strap to shaving down the interior to dyeing the…
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Seiko’s Latest Marketing Video Is An Enchanting Rube Goldberg Spectacle
Seiko’s best known for its watch business, but the folks there can also put out a mean marketing video when they want to. And by “mean” I should really say “amazing”, if this Rube Goldberg-inspired number is anything to go by.
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Servicing A Classic Omega Watch Is Like Watching Mechanical Brain Surgery
Video: Smartwatches might finally be outselling traditional mechanical watches, but that doesn’t mean Swiss watchmakers are going away any time soon.
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Casio’s Sensor-Packed Android Wear Watch Can Survive The Outdoors Longer Than You
You probably grew up with a cheap Casio on your wrist, but the company’s first Android Wear offering is a very different product. It’s engineered to be tough enough for outdoor enthusiasts who need more than just notifications of Facebook likes.