The News Of Tomorrow, Today
The News Of Tomorrow, Today
Swatch
John Biggs
The Apple Watch might have taken a big bite out of The Swatch Group’s market share, which owns luxury timepiece brands like Tissot and Omega. But the Switzerland-based company recently countered with a small victory over Apple when a Swiss court ruled in Swatch’s favour over the use of its…
Swatch is normally a company associated with duty-free shops and 12-year-old’s birthday presents. It’s not a leader in the smartwatch market. In fact, it’s not actually in the smartwatch market. But apparently it’s months away from solving the biggest problem with wrist computers: the battery.
Good things — or sometimes better things — come to those who wait. And if the designs of the first round of Swatch’s innovative Sistem51 didn’t ring your bell, the Swiss watchmaker has just announced five new designs that will be arriving soon, including versions with more classic and cleaner…
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