speedo
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Speedo’s Ridiculously Expensive Swimsuit for Olympians Actually Made Me Swim Faster
The sporting goods world is rife with hype. Can these basketball shoes make you jump higher? Can this jersey cut through the air and make you run faster? Usually, the answer is no. So when Speedo pitched me on its current high-end racing swimsuit, which some prominent Olympians are currently wearing, I didn’t think much…
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Speedo’s Crazy Nemesis Fins Borrow Their Design From Humpback Whales
When you’re designing a product that helps someone race through the water, it only makes sense to draw your inspiration from the ocean’s resident experts. So you might be surprised to hear that Speedo closely based the design for its new Nemesis fins on humpback whales instead of sharks or dolphins. Either way, it’s a…