online advertising
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Netflix Wants to Make Ads More Like TV Shows
Even for those who grew up in the days of cable — the ones who cut their teeth on brain-melting Sunny D or Kool Aid commercials — watching ads on streaming services is somehow more taxing and annoying than anything that came before Netflix first burst onto the scene. Part of the issue is that…
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Junk News Sites Are Abusing Ad Systems With AI-Generated Content
Content farms using chatbots like ChatGPT have exploded in prevalence and threatens the lifeblood of the internet.
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Is Your TV Still Playing Ads When It’s Turned Off?
As struggling streaming services race to expose more viewers to ads, advertisers are seeing some pretty expensive hiccups start to happen. Case in point: on Monday, GroupM — one of the biggest ad-buying brands around — published a new study that found that about $US1 ($1.44) billion worth of streaming ads every year are playing after…
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This Is How Often Online Ads Are Auctioning Off Your Data Every Day
Advertisers—and shady ad middlemen—are paying to violate your privacy hundreds of times every day you’re online.