femtech

Why Apple Might Soon Be The Best Choice For Tracking Your Period

Why Apple Might Soon Be The Best Choice For Tracking Your Period

Reproductive health tech is going through some growing pains. On the one hand, there’s been a lot of progress now that menstruation—and all it entails—isn’t quite so taboo. For instance, there’s now a wearable that’s conducting clinical studies about how various factors could lead to more accurate fertile window predictions….

Why This Fertility App’s First Scientific Study Is So Exciting

Why This Fertility App’s First Scientific Study Is So Exciting

Unless you’re a tech-savvy woman looking to get pregnant, you’ve probably never heard of Ava. Slim and discreet, it’s a wearable tracker that in tandem with its companion app monitors your heart rate, body temperature, and breathing while you sleep to predict when you’re ovulating. None of that is particularly…