coffee

Why Starbucks In Australia Was A Massive Failure

Why Starbucks In Australia Was A Massive Failure

Any random person on the street can tell you why Starbucks was a failure in Australia — we have taste buds. When we order a coffee, we expect a delicious long black or creamy latte… not a half-litre of flavoured swill. However, if you’ve ever wondered about the nitty-gritty of…

How Do You Justify A $260 Smart Mug

How Do You Justify A $260 Smart Mug

An average mug costs between $5 and $15, while a nice travel mug goes for around $30, or maybe a little more if you’re feeling fancy. So how on earth does a company justify a smart mug that costs a whopping $US180 ($263)?