Remember ello? It’s the social network that advertised itself as the indie alternative to Facebook, but was then unmasked as VC funded by XOXO founder Andy Baio. Now they’re back, with more VC money, and their new ad campaign is just as cluelessly disingenuous as their last one.
Sex sells. Blah, blah, blah. Wonderbra’s lingerie x-ray vision app masquerading as an ad campaign is pretty incredible. Not incredible good, but incredible, like…literally incredible. As in, I am incredulous.