Ahead of its press conference at IFA today, Samsung has announced its brand new 8K QLED Q900R. This follows an 8K TV announcement from LG yesterday and we have a feeling this will only be the start of an 8K trend in Germany this week.
The new additions to Samsung's QLED suite will come in four screen sizes — 65-inch, 75-inch, 82-inch and 85-inch.
With 4,000 nit peak brightness, these TVs produce four times more pixels than a 4K UHD and sixteen times more than full HD tvs.
The TVs will also include 8K Resolution, Q HDR 8K and Quantum Processor 8K.
And for video quality that may not seem up to the 8K challenge, they also contain 8K AI upscaling tech powered by AI. This can work with multiple sources, including streaming, HDMI, USB, mobile mirroring and set-top boxes. The 8K Quantum Processor will apparently recognise and then upscale the content to appear as 8K quality.
The Q900R also features Direct Full Array Elite for enhanced contrast, precise backlighting control, and 100% Colour Volume. This gives users the purest colour accuracy to date.
The new QLEDs will recognise the number of devices connected to it and auto switch the image source and audio output for an optimised experience.
They also come with some features you'll recognise from this years 4K lineup, such as an enhanced Ambient Mode, Samsung SmartThings the One Invisible Connection cord.
Hass Mahdi, Head of Audio Visual, Samsung Electronics Australia had this to say about the announcement:
"We are always striving to develop the next innovation that enhances the home cinema experience for Australians. This is why we have not only developed 8K display technology, but also provide upscale features in order to support a beautiful and refined experience for all forms of content resolution across the latest TVs from Samsung.
"With so many people buying larger TVs, the higher resolution rate can take picture quality to the next level, allowing you to sit closer but still see the content look just as it was intended, no matter the size or format."
Jongsuk Chu, Senior Vice President of Visual Display Business at Samsung Electronics also said,
"At Samsung, we’ve worked tirelessly over the years to move the industry forward when it comes to premium picture quality, and the introduction of our QLED 8K with 8K AI Upscaling is an integral component as we look to the future of displays,” said . “We’re thrilled to introduce the Q900R to consumers and are confident that they will experience nothing short of brilliance in color, clarity and sound on our new 8K-capable models."
Samsun'gs new 8K QLED range will be available globally from September onwards. We'll let you know once we have local pricing and release dates.
The author travelled to IFA as a guest of Samsung.