An unabashedly bro-y YouTuber who makes money by posting videos of his bro-y antics nearly killed himself in his latest video.
Jay Swingler teams up with his friend Romell Henry to post videos under the name TGFbro. While TGFBro is known for videos of the two men, both in their early twenties, playing with explosives and sitting in tubs filled with everything from chilli sauce to fake tanner, the duo recently developed a penchant for construction binding material. In the last few weeks TGFbro have produced videos of the two men putting their bodies in tubs filled with concrete and expanding foam.
But for their latest video, Swingler took the experimentation to a whole new level of idiocy when he put his head in a microwave and filled the appliance with Polyfilla, a spackling paste that's supposed to fill holes in walls. To be "safe" (nothing about this is safe) Swingler included a flimsy breathing tube. But that tube became blocked as the material hardened and expanded, and Swingler began to panic, which no doubt made him require more oxygen. His friends attempted to dismantle the microwave and chip away around his head using a knife (!?), but thankfully called emergency services before Swingler suffocated to death.
Firefighters and EMS came within minutes spent about an hour chiseling and cutting the heap of plaster and metal in order to free Swingler's head.
"I've never appreciated life so much, ever," Swingler said in the video about the incident. "Thank you very, very much to the paramedics and the fire brigade for helping me get out."
Despite the thanks, West Midlands Fire vented their frustration on Twitter.
We're seriously unimpressed ????.
Five of our firefighters were tied up for an hour this afternoon, freeing a YouTube pranker whose head had been 'cemented' inside a microwave oven. Read more: https://t.co/6bZReGuKQX (Photos © West Midlands Fire Service) pic.twitter.com/2ch2UhszeH
— West Midlands Fire (@WestMidsFire) December 7, 2017
West Midlands Fire officer Shaun Dakin told BBC, "All of the group involved were very apologetic, but this was clearly a call-out which might have prevented us from helping someone else in genuine, accidental need."
This morning it appeared the video still included advertisements. But around 11 AM EST, the video was no longer showing ads. A YouTube spokesperson said the video was demonetized because of their policy that states, "content that promotes harmful or dangerous acts that result in serious physical, emotional, or psychological injury is not suitable for advertising."
Swingler did not reply to a Gizmodo request for comment about how much he expected to make from the video, which seemed to have already racked up almost a million views before the video was demonetized. That's probably enough to make several hundred dollars.
Earlier today, West Midlands Fire station commander Simon Woodward released a follow-up statement saying that the service charge for their help should be 650 pounds (about $1,161), but they aren't charging because someone's life was in danger. "What I'd like to do is remind each other not to put their lives at risk for the sake of other people's entertainment."