The iPhone 8 Is Actually Relatively Cheap In Australia

Image: Apple

The new iPhone 8 may not be a massive upgrade in raw power or design from the iPhone 7, but there's definitely a silver lining: it's not actually that expensive in Australia -- compared to the rest of the world, at least.

iPhone 8 prices versus GDP per capita (in US dollars). Image: Prisync

In Australia, we generally feel like we get a raw deal on the prices of new tech. Compared to the US's $US699 RRP -- which translates into $872 in Australian dollars, albeit excluding all US sales taxes -- we do, paying Apple a total of $1079 for the iPhone 8. The iPhone is cheapest in outright American dollars from the US compared to anywhere in the world, although Japan and Hong Kong are close.

iPhone 8 prices per country (in US dollars). Image: Prisync

According to price tracker Prisync, the average price paid for an iPhone 8 worldwide is $US918, or $1145 in Australian dollars -- so our RRP is lower than more than half the countries tracked by Prisync. Australia also fares well, although not as well as the US or Luxembourg or Switzerland, when it comes to the price of the iPhone versus the worldwide GDP per capita of each company -- Australia's iPhones cost 1.73 per cent of GDP per capita (approx $US50K), where the US's $US699 RRP is 1.22 per cent per capita (approx $US57.5K) and Luxembourg pulls ahead with 0.9 per cent per capita (approx $US103K).

Interestingly, Australia is the country in which you have to work the least hours to afford an iPhone 8 from Apple. It takes 62 hours of work at Australia's gross minimum wage to afford the iPhone 8, which is nothing compared to the 1169 hours of Russia or the 1650 hours of Mexico. [Prisync]


    yeh except the iphone 8 isnt 872$ to purchase in australia like this article claims. are selling preorders for 1079$ so you're only 200$ off.

    nice try.

      Hi mate, it's mentioned in the same sentence that Australia pays $1079 for the iPhone 8.

      The start of the sentence that you're reading says that the US pays $US699, which directly translates into $872 in Australian dollars.

        Well actually the US pays USD $699 before tax (in most states), whereas in Aus price is AUD $981 without GST, or USD $787.
        In some US states the sales tax around 10%, which brings up the price up to USD $769, or AUD $959, almost comparable to our $1079...

      After adding GST on to the US RRP via currency conversion, the Australian RRP is $120 extra. That $120 has to cover the extra cost of the supply chain in Australia, from when it lands in the country to being delivered to a customer, all local support staff, etc. But more importantly, Australia has a statutory warranty of at least two years, compared to the standard 1 year warranty in the US - something US customers would have to pay for separately.

    The iPhone 8 Is Actually Relatively Cheap In Australia

    Not sure $1079 is cheap for a phone that looks the same as the 2014 model and still only has a 4.7" HD ready screen.

    By comparison the Samsung S8 is about the same size and costs only slightly more but has a 5.8" QHD screen and looks like it's from the future not the past.

      I'd absolutely agree with you that it's not cheap. But it's cheap compared to 23 of the 31 major iPhone markets in the survey :)

        That's actually good news for everyone, a few years back I remember thinking there was a hefty "Australia tax" so being in the top 10 for iphones probably reflects on other electronics products too and our import market.

    It's way way expensive compared to any phone that still hasn't got a 1080 screen like the iPhone 8. Last time i checked only 200 dollar and less Chinese phones that still haven't got a 1080 screen. And to all the ifans defending it, why has the iPhone x come with a 2k screen if Apple reckons you can't see the difference. Because you can see the difference and Apple knows it.

    Not an upgrade in raw power. Toms hardware tested transcoding a 4K video in adobe to 1080p. iPhone 42 seconds, Samsung S8 over 4 minutes.

      The Note 8 took over 3 minutes.

      The iPhone 8 is an excellent phone, and more powerful than its closest competition.
      Well worth the price.

    I only have to work about 10 hours (before tax), since I will get mine through work I guess the X isn't expensive after all.

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