Rey’s Force Awakens Monopoly Token Meets A Tragic Fate

Rey’s Force Awakens Monopoly Token Meets A Tragic Fate

Remember the outcry over the lack of a Rey token in Hasbro’s The Force Awakens edition of Monopoly last year? Well, there’s bad news — the new, Rey-inclusive set is not available in stores. But the reason appears to because no one wants The Force Awakens Monopoly at all.

“In early 2016, Hasbro updated the 2015 Star Wars: Monopoly game to add a Rey token,” Hasbro spokesperson Julie Duffy told The Associated Press. “This product was sold to retailers in several markets around the world but is not available for sale in the US due to insufficient interest.”

That lack of interest extends to both the Rey token and the Monopoly game itself. According to Hasbro, customers who bought the original, all-male version of the game were encouraged to request a Rey figure through Hasbro customer service free of charge. However, only 99 people did so in the US, and only 10 in Canada. (Hasbro also says the Rey version of Monopoly made it to five markets, including the United Kingdom and France, though the AP reports some fans who recently bought the game said it didn’t actually include the figure.)

As for why the Rey version of the game never made it to the US, Duffy said retailers had the option to order it, but they “had ample inventory so they did not choose to sell the new version.”

This story started back in January 2016 when a young girl tweeted about her disappointment that Rey was not in the game. Rightfully, the tweet went viral and there was an outcry over the abundance of new Star Wars toy sets that didn’t include the main character of the new movie in general, with the Monopoly set as a prime example.

A lot of Star Wars merchandise seems to have improved in this regard since the furor, but if and when Hasbro releases Monopoly for The Last Jedi, there had damn well better be a Rey in there. Maybe they should even put in two.

[Associated Press]


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