Facebook-owned Instagram recently got done shamelessly copying Snapchat's most popular features — kneecapping the company before its IPO in the process — and Miranda Kerr, Snap CEO Evan Spiegel's supermodel fiancée, is pissed.
"I cannot STAND Facebook," she volunteers. She is not on Facebook itself, but she does have ten million followers on Instagram, which is owned by Mark Zuckerberg's company. Instagram recently introduced a range of Snapchat-esque features, which has drawn out her protective streak.
"Can they not be innovative? Do they have to steal all of my partner's ideas? I'm so appalled by that... When you directly copy someone, that's not innovation." And then a sudden look of panic crosses her face. "Do I get to approve this interview? Crystal!" She admonishes her publicist who long ago drifted out of the conversation. "Oh I don't even care. It's a disgrace. How do they sleep at night?
That's a great question, Miranda! How do those bastards at Facebook sleep at night? Probably on piles of money. Anyway, it's not entirely clear how much of Miranda's rage is shared by her beau, but we'd like to imagine Miranda spends her evenings at the dinner table, sagely nodding along as Evan rails against his mortal enemies over at Facebook.
Given that Snapchat's IPO is rumoured to value the company at around $US25 billion ($32 billion), it's slightly unclear why Kerr is being so petty. But it's incredibly enjoyable all the same.
Of course, the two companies have a prickly history — in 2013, the Wall Street Journal reported that Snapchat turned down a $US3 billion ($3.9 billion) acquisition offer from Mark Zuckerberg and his army of Facebook drones. "There are very few people in the world who get to build a business like this," Evan Spiegel explained to Forbes in 2014 when asked why he turned down the deal. "I think trading that for some short-term gain isn't very interesting." Burn!
The interview also covered some other stuff that's... well, have a look for yourself, courtesy of our friends at Jezebel:
In a recent interview with The Times of London, writer Richard Godwin mentioned that he uses contraception when having sex. (Why? I'm not sure.) Kerr replied, "I don't," adding that the reason she doesn't have to use birth control is because she doesn't have sex with her current partner. "Not until after we get married," she said. "[Spiegel] is very traditional. We can't… I mean we're just… waiting."
That seems at odds with Spiegel's sleazy emails from his Stanford fraternity days, but hey, people can change!
The whole interview is worth a read, and make sure you look out for Kerr's love of crystals.