Labor has just announced its policy for the National Broadband Network should it win government at this Federal election, and it's accompanying that with a smart attack ad that will strike fear into the heart of any internet-connected Australian.
This post was originally published on June 12, 10:30AM.
We'll have a full break-down of the Labor NBN policy in the next few hours, but for now, this is one of the many anti-Liberal-NBN ads that you'll be seeing for the next fortnight until the July 2 election date.
— Australian Labor (@AustralianLabor) June 13, 2016
We all hate buffering, and with the state of the internet in Australia we've all experienced it too, whether it's on a dodgy ADSL line or a congested 3G network or an oversubscribed HFC cable loop. We all know what compression artifacting looks like — more's the pity — and this ad uses both to show what "Turnbull's NBN" will be like for Aussies in the year to come.
This is all showmanship and marketing, of course — Labor's NBN, should it win government, is substantially the same as the Liberal plan currently in place. But it's a chance to poke fun nonetheless. Stay tuned for a closer look at what Labor's NBN policy entails, and how it compares to the Liberal plan currently rolling out around the country. [Twitter]