Track your fitness — while you’re running from zombies. Track your sleep — while you’re hiding from zombies. See your notifications — probably not coming from zombies. Noticing a trend? Razer’s newly redesigned Nabu smart bracelet looks like a pretty straightforward energy tracker, but its marketing has a decidedly postapocalyptic flavour.
Check out the Razer Nabu website for all the details — make sure to flick the site’s “survival mode” on and off, too. Being a gaming company, Razer is definitely pushing that zombie angle; maybe the Nabu could come bundled with a copy of Zombies! Run. In the style of Zombieland, there are five rules of hardcore zombie avoidance for you to follow with the new Nabu:
The Nabu itself seems to be a relatively versatile smart wristband slash fitness tracker — it has the usual step/distance tracking accelerometer sensors that you’d expect, can translate that into calories burned, and can also track sleep and wake you up with a silent vibrating alarm. The companion smartphone app — iOS and Android, both using Bluetooth Low Energy — is getting an overhaul too.
Here’s a few more shots of the newly redesigned Nabu smartband, which will be available in small/medium and medium/large sizes — it’s shipping in October, with pre-orders starting on September 15, for US$99. At the moment you’ll only have a single black/green colour choice; some lucky PAX Prime attendees scored a special edition blue/black.