The Sony QX1 lens-style camera follows from the smartphone-friendly concept the company introduced last year with the QX10 and QX100. This time, the camera comes with a larger image sensor and an interchangeable lens mount, both inherited from Sony's awesome mirrorless shooters. Interchangeable lenses on a smartphone is just as crazy as it sounds.
As with the older models, you're expected to attach the QX1 to your phone with the included clamp mount. The camera pairs with your phone with a direct Wi-Fi connection, and using Sony's PlayMemories app, you can see what that camera's actually looking at.
The difference is that while the QX10 and QX100 used the sensors and lenses from existing point-and-shoot compacts like the RX100 II, the QX1 has a 20.1 megapixel APS-C format sensor and an E-mount that makes the camera compatible with all of the same lenses as Sony's interchangeable-lens cameras. Weird! Cameras that aren't in your phone are a dying breed, so the logic seems to be that all of Sony's excellent imaging tech needs to be built into a package that works with your phone — even if that imaging tech borders on professional quality.
In addition to the QX1, Sony is introducing a long-zoom model, the QX30, which has a 30x optical zoom. It will sell for $US350.
The QX1 will cost $US400 alone when it's available in November. You'll still need to buy a lens to add on, but there's no word on a bundle just yet. Figure something like $US300 extra if you tack on the company's standard kit lens, a 16-50mm f/3.5-5.6. And you'll be buying several lenses, of course, because that's the point of having an interchangeable-lens camera
Last year's QX10 and QX100 cameras introduced very odd but ultimately intriguing concept. And they were successful to a certain extent but you have to wonder how far Sony can push this concept.
Of the two new cameras, the QX30 seems to make a little more sense since it's still a point-and-soot style design, albeit more of the vacation-friendly super zoom variety.
The QX1, however, seems to be testing the limits of what the target user is looking for. We know that the image sensor can deliver, and Sony's interchangeable-lens system has proven time and again over the last few years that it's excellent. But do interchangeable lenses make sense strapped to you phone? If they're smaller lenses, the overall package won't be any more cumbersome than the older QX cameras, but using some features like manual focus could be awkward. And more importantly, swapping lenses might not be what people who buy this camera want.
Still, Sony's camera experiments have surprised us more than once over the last few years, so maybe we'll be surprised again.
More Sony News From IFA
• Sony IFA 2014 Live Blog: Follow The News As It Happened • IFA 2014: Hands On With Sony's Xperia Z3 And Z3 Compact • IFA 2014: Sony's New Z3 Tablet Compact, SmartBand Talk And SmartWatch • Sony Xperia Z3 And Z3 Compact: Everything You Need To Know • Sony QX1: A Weird Interchageable-Lens Camera You Strap To Your Phone • Sony SmartBand Is An E-Ink Wristable That Works With A Snap • Sony Action Cam Mini: A Shrunken-Down Shooter For The Adventurous