Remember the trials and tribulations of assembling your Airfix planes as a kid? Wouldn't it have been better if there was a more tangible reward at the end of it all, like, I don't know, chocolate? Well, soon there might be.
Dreamt up by Robert Cooper as a design school project , this is effectively an Airfix model but in edible form: chocolate filled shapes that can be cracked from a wafer sheet, then assembled to form an aeroplane. It's made possible by some fairly advance confectionary processing.
A wafer shell is made in two halves, formed over a mould, and then stamped out and pumped with chocolate, which glues them in place. That fits the project brief from Cadbury -- to design an "innovative chocolate product" -- rather well, as Cooper grandly explains:
"The result is a product that uses hollow-wafer technology to its full potential, and creates a mess-free moment of Cadbury's escapism that crosses generations, cultures and languages."
In fact, Cooper has designed four packs -- which create a plane, a car, a horse or a dinosaur -- and an augmented reality app which allows children to play with them using their smartphones and tablets too. We hope this catches the eyes of Cadbury -- but for our own sakes, not the children's. [Dezeen]