Why is Facebook buying the virtual reality company Oculus? Because without a sci-fi toy — like Google’s robots or Amazon’s drones — Facebook had nothing to offer hungry tech journalists who are looking for the next big thing.
With Oculus, Facebook gets to trot out the coolest in just-over-the-horizon futurism at a time when their signature product feels dated. Charlie Warzel over at Buzzfeed FWD has a great breakdown of the thinking behind the acquisition.
“For Zuckerberg and Facebook, the Oculus acquisition is about joining that futurist news cycle and entering the pantheon of CEOs like Larry Page, Sergey Brin, and Elon Musk,” Warzel explains. [Buzzfeed]
Image: Will Smith at Tested.com