The New York Times already gave us a preview of its brighter, cleaner and all around more beautiful website earlier this year. But starting tomorrow the redesign will be here to stay. And, to celebrate, the New York Times is showing off just how customisable (and GIF-able) it's new homepage will be.
Conference attendees can take a seven-second video of themselves, which will then be inserted into a sharable, customisable version of the NYTimes.com homepage like the one you see above. In discussing what prompted the idea for the project, Executive Director of Digital Subscription Marketing James Dunn told Gizmodo:
Even if you're not at CES, there will be other chances to get in on the fun; the display will also be featured at SXSW and the MacWorld Conference later this year. And sure, it's not an official front page mention by the Grey Lady, but it's still fun to try to trick your parents into thinking it is.