Facebook Data Shows How Many Americans Graduate University With True Love

Facebook Data Shows How Many Americans Graduate University With True Love

It’s a myth that’s been around for nearly a century: Most of us are destined to meet our spouses during those magical/fraught years that make up university. But is there any truth to it? Facebook’s crack team of data scientists have mined Facebook data in the US to find out — and some of the results are pretty surprising.

In a post entitled From Classmates to Soulmates today, Facebook’s Data Science Team explains their methodology: They looked at schools that had at least 1000 married alumni, and couples who attended the same school within four years of each other. Obviously, they only looked at subjects who reported marital status and graduation school — and their age limit was 25.

Their key findings? That you’re much more likely to meet your husband or wife in university — only 15 per cent of couples met in high school, while 28 per cent met during university. Geographically speaking, couples who met in high school are far more likely to hail from rural areas, which makes a good deal of sense: In cities, high schoolers are far more likely to know kids from other schools and social hubs.

Facebook Data Shows How Many Americans Graduate University With True Love

What about university-made couples? Unsurprisingly, the data is massively skewed towards religious schools. For example, 60 per cent of women who attended Brigham Young, the notoriously strict Mormon school in Provo, Utah, met their spouse at school. Those numbers got even higher as the ratio of men to women grew: At Indiana’s Rose — Hulman Institute of Technology, where the ratio of men to women is the highest among co-ed schools nationally, more than 70 per cent of women went to university with their husbands. There were similar trends in military schools. And a second cool map, above, revealed inter-school networks that tend to produce more matches on average.

One fun little glimpse at the challenges of turning Facebook data into science comes from the post’s author, Sofus Attila Macskássy, who noted that they had to filter out plenty of “joke” answers from the data set — for example, those who listed their religion as “pastafarian” (though that probably counts as single).

Some are sure to be creeped out by the fact that Facebook is going through profiles at such a granular level — but in this particular case, it’s a pretty fun little study. Maybe they’ll look at divorce rates next? [Facebook — thanks Kyle Wagner!]


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