You already know what's going to happen. Tim Cook will get on stage next week, Jony Ive will wax poetic about chamfered edges, Phil Schiller will be his jolly self and a new iPhone will be announced to the world. It will look a lot like the iPhone we already know but Apple will find some way to make it seem as if it will change everything.
The video puts it best: "...to create the new iPhone, we started with a design we really loved and then... stopped."
So remember this little parody video/truth nugget when the iPhone gets announced next week, it's basically saying everything Apple will say between the lines. [Matthias]