Breaking: The White House has Vined. The White House has Vined! It's a predetermined fact that all political entities will eventually seize to every form social media in an effort to "speak to kids". And the communications people over there totally killed it in selecting the subjects of its first Vine.
Say hello to Mr Reading Rainbow, Levar Burton! Mr Science Guy, Bill Nye! These are our people! Now that's how you speak to the early adopters. Just, you know, leave the Vine muted.
— The White House (@WhiteHouse) April 22, 2013