If you want to improve your chance of getting a date on any online dating site, you should wear a red shirt. Slate took a look at various studies comparing the same person wearing different coloured clothes, and red was the most successful colour each time. Do it. Change your online profile now.
It’s like the secretly effective scarlet letter. One study showed a picture of the same woman bordered in different colours and the picture bordered in red was found to be more attractive and sexually appealing. It was the same woman! Another study showed 64 women on online dating sites. Their shirt was rotated between six different colours and red won out again. Slate says:
Twenty-one per cent of their emails arrived when they wore red, whereas the other colors-black, white, yellow, green, and blue-attracted 14 to 17 per cent of the total.
Moral of the story: wear red. It works for guys too. Read more about why at Slate]