How Much Stuff Did Apple Sell Last Quarter?

How Much Stuff Did Apple Sell Last Quarter?

Wondering just how many iPads, iPhones, Macs and iPods Apple sold in the last three months? We’ve got you covered.


Apple sold 17 million iPads in the last three months. That’s a staggering 84 per cent increase in sales compared to the same quarterly period last year.


Remember when everyone thought the iPhone 4S would be a non-starter because it was just an incremental upgrade? Turns out that they’re more popular than the model before it, the iPhone 4, and the non-starter perception hasn’t stopped the 4S from flying off the shelves. Apple sold 26 million iPhones in the last quarter. That’s up 28 per cent year-on-year.


Apple sold 4 million Macs in the last quarter, up a modest 2 per cent on the same quarter last year.

In the press release we’ve got, Apple hasn’t broken down individual sales figures of Macs so we can’t be sure if the Retina MacBook Pro really has lit up sales charts. We’ll hopefully be able to bring you more granular detail shortly.


iPod sales are down on last year’s numbers, with Apple reporting a 10 per cent decline in year-on-year units shipped. Still, despite the decline, Apple still sold 6.8 million of the things.

The Earnings

All this adds up to a staggering quarterly revenue figure of $US35 billion, with a net profit figure of $US8.8 billion. That’s a huge amount of money in one quarter, but it’s still not enough for Wall Street.

You see the lunatics on Wall Street were expecting more than Apple’s achieved figure of $9.32 per share. It’s not the end of the world, though. Apple’s earnings compared to this time last year are off the charts. As far as year-on-year growth is concerned, the company has increased quarterly revenue by $US6.4 billion, quarterly net profit by $US1.5 billion and share revenue has jumped by $US1.53. So while you’ll see headlines all day about Apple “missing the mark”, it’s only the mark set by the ridiculous expectations of Wall Street.

Interestingly, most of Apple’s sales of the aforementioned iPads, iPhones, Macs and iPods 62 per cent of it actually came from international sales.