Are You Kidding Me With This "Lady-Friendly" Science Video?

Come on. Did anyone actually think this video — which looks convincingly like an outtake from any CoverGirl commercial ever — could possibly work to encourage women to pursue careers in science?

Really? Really? The scientist in the video is a man! And at one point a high-heeled shoe takes up the entire frame. Like a Payless Shoes ad! Ugh. Why. [TheAtlantic]

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