Hmm. The last time I wrote about Spotify launching “soon” in Australia, everything suddenly went really quiet. Time for launch attempt number two?
Spotify’s invited me to an interview next Tuesday, to (and I’m quoting) “release details of its Australian launch”. Does that mean it’ll release next week? At some point before Christmas?
It’s anyone’s guess, but we should know something more concrete early next week. Given we’ve seen plenty of streaming solutions launch in the meantime, Spotify’s going to really have to live up to its reputation and bring some aggressive pricing to stand out.