Comedian Louis CK caused quite a buzz last year when he decided to stream a show live and DRM-free, while asking only $US5 for the privilege to watch. The result was massive, with CK bringing in $US1 million. The success proved that if you give people an easy, painless way to enjoy your content at a good price, they’ll take you up on it. While nowhere near as ambitious, CK has quietly released one of his older live shows for sale online only, again asking for a mere $US5.
CK mentions in a blog post that the show is audio only and was recorded in November 2010 at New York’s Carnegie Hall. He says the main reason for not releasing it sooner was that the second season of his TV show contains a lot of the material — nonetheless, he’s received “a lot of requests” to make the whole thing available:
I decided since it’s never been released as an entire show and some of the material was not on my show, I’m releasing this now. I’m giving you this long and boring explaination because, as most of you know, I release about an hour or more of new standup material every year and folks can count on seeing a new show every year. This is old material, so I don’t want to be a dick and pretend it isn’t.
The show can be downloaded as MP3, however, audio connoisseurs can grab a lossless version in FLAC format. All you need to do is provide an email address and payment (via PayPal and Amazon, though I’m not sure about the latter’s availability here.)