Dick Smith Sale Kicks Off: Site Melts Down While The Queues Build

That Dick Smith games sale that either was or wasn't happening today — depending on which arm of Dick Smith you spoke to — is most definitely happening, although you'll have to be very lucky to catch a bargain.

At 8:15am this morning, this was the queue outside the George Street Sydney Dick Smith Electronics store. At the same time, Dick Smith's web site was in total meltdown — and it's still up and down randomly as I type this — with only its mobile web site working.

It only occurred to me after walking away that I probably should have alerted the folks waiting for what would be another 45 minutes that stocks were already pretty depleted online in that very store.

It's also worth noting that if you do get through on the mobile site, it'll tell you to call your relevant store. I just gave that a try — and was told it was policy that you'd have to be in store anyway.


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